SECTIONSCustomer Engagement
Certinia Customer Engagement enables you to enhance your customer engagement and build strong relationships, using a range of communication tools.
With this capability in ERP Cloud you can achieve greater visibility and make more informed strategic decisions by gaining insights into the customer's lifetime value from all revenue streams. This consolidated view enables you to make better data-driven business decisions and identify the most valuable activities for your customers.
With this capability in Professional Service Cloud you have a single view of all customer activities, ensuring alignment between stakeholders. You also have a central view of projects, invoices, revenue, and costs, enabling you to gain a clear understanding of profitability. By fostering cross-departmental customer engagement, this capability helps improve customer lifetime value (CLT), further strengthening your relationship with customers.